SEO 101
SEO, or search engine optimization, can seem quite intimidating for the “common man” or those just starting out. But it doesn’t have to be like that. Yes, some elements of SEO can get quite ...
News, articles & thoughts
How To Make Your Customers Love Your Brand?
What is a lovemark? And why a nowadays marketer has to aim to build a brand strategy based on lovemarks? Lovemarks Theory has been launched by Saatchi & Saatchi and their thesis start from ...
3 Domains You Need To Be More Focused In 2017
Last years have been characterized by fast innovation, a high evolution of technology and growth of the social media channels. CEO s in different domains all around the world feel more than ever ...
4 Benefits of Using Google Plus In Your Business
Social media channels have a great proportion in the companies online presence. More and more companies, in all kind of fields, consider promoting through these channels, a priority for their ...
4 Tricks in Using Keywords in an Efficient Way
Many marketing specialists consider keywords a non-relevant tool for their website positioning, or they take it lightly. As we know people spend less time than ever reading content. As a ...
Pinterest – 5 Reasons to Choose It in Promoting your Business
Can you imagine that nowadays there are over 2.307 billion social media users all over the world who are active on social media channels? An impressive number of users. Pinterest is one of the ...
What are Facebook Dark Posts – How to Create and Use Them
Facebook dark posts are News Feed style ads that don’t publish to your Timeline or in your fans feed organically. Facebook gives you the option to choose between links, status updates, photos, ...
Sales Funnels – What, Why and How
What are Sales Funnels? Sales Funnels are processes made in order to lead the potential customers through different steps in order to make them buy. The name comes from the fact that people go ...
4 Mistakes that Drag your Email Marketing Campaign to Trash!
Did you ever wonder why the rates of your email didn’t work very well? This is a problem many marketers ask themselves nowadays. Starting from the bottom, is email marketing still a great tool ...
Brand Awareness with Snapchat
Snapchat boasts over 150 million daily users. A shifting demographic of users aged 25 and older growing twice as fast as those under the age of 25. So why aren’t marketers capitalizing on this ...